Thursday, October 20, 2011

And Ode to Lulu.

I'd like to dedicate this post to Lululemon. I found out about Lulu before my yoga days. One of my peers in grad school would incessantly talk about her love for the line. After hearing her praise, I explored their website only to find a bunch of skinny, white women in over priced clothes. I know, harsh initial judgment, but at the time I was a strapped grad-student, working hard to pay my tuition. Since I wasn't practicing yoga, I felt my Old Navy pants would do just fine to substitute that "workout" look sans sweatpants.


Little did I know they are the most amazing clothes ever. EVER. Fast forward 4 years (ugh...I've been out of grad school for four years? what?!) to present day. I practice yoga up to 5 times a week, now during the challenge, everyday, and I try to wear, wash and dry my Lulu shorts as quickly as possible to wear them over and over again.

On a recent trip to the city with some yoginis, I lost my Lulu "v-card." We stopped into the Lululemon in Union Square. Toned sales women greeted us upon arrival. In the background eccentric music and those little horseshoe like emblems were everywhere. Yoga mats on every display, fresh filtered water on tap and bold beautiful colors shined under the spot lights of the store to give it that yoga "glow." It was a rush. The customers all donning Lulu pants, hoodies, shorts, and headbands. Clearly the product was popular.

Browsing through the store, glancing at the price tags, I was still a bit uneasy about spending this much on shorts I could easily purchase at Target, even with my salary. I started to rationalize the splurge. I figured I would definitely get wear out of them. I quickly did the math in my head...I would have to wear them 48 times to make them $1 a wear. Easy! So I splurged.

I purchased the Boogie Shorts and a sports bra and I LOVE THEM. The shorts hold my ba-dunka dunk in place, there is no camel toe ever, and I can breathe freely in "Standing Separate Leg Stretching, Head to Knee," knowing the person behind me won't see through my shorts. Sorry buddy, no looky without dinner. Kidding! Kind of. ;)
Hell No To Camel Toe.
I am not sure if I will purchase more anytime soon, but I will, eventually. The two items are good for right now. They do manufacture clothes for running and dance, too. I don't know how they do it, I think its that special material, which the name is escaping me right now, but it's amazing. I will definitely endorse the product if it's within your budget. I am hoping to get lots of use out of them...if not, they'll definitely hear it from me.

Thanks Lululemon, on behalf of curvy women everywhere.

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